Vital Strategies for Marketing to Generation Z
When it comes to marketing to different generations, it’s Millennials that receive the lion share of attention – but things are changing, and there’s a new generation coming of age. Generation Z are the new kids on the block, and you’d be foolish to ignore them. Learn who Generation Z are, what characteristics and traits they possess and how to map out some vital strategies to market to them.
How to Use Giveaways to Create a GDPR Friendly Email List in 2020
Time after time, email has demonstrated its ability as one of the most engaging and compelling forms of marketing communication. As a business owner, in order to be successful with your email marketing, you must build up a list of engaged subscribers. Read on to learn a list of actionable tips to build a successful and engaged list of email contacts.