Here’s How To Perform an Effective SEO Content Audit
When was the last time you ran a content audit? As many SEOs and content marketers know, they can bring more performance, better rankings, conversions, and ultimately, revenue from the content published on your website. They may be complex and require a detailed process, but if you really want to get the most out of your SEO and content marketing efforts, you should run an audit from time to time.
How To Create A Contact Page That Generates Leads
Are you paying enough attention to your contact page? For most businesses, the goal of this page is to convert site visitors into leads. However, if you haven’t invested enough time into crafting the perfect page, you may be encouraging visitors to bounce away on to your competitor’s site instead.
How to Engage Your Target Customers Through Content Marketing
Through effective content marketing, you can impact the shape of your target customers’ purchasing process; everything from introducing your business through to closing on a sale. Whether you’re just starting with content marketing or have been using the same approach for a while, here are some basic principles to keep in mind.
Amplification Tactics To Power Your Content
For content to do its job, and help you grow your brand, you need to do get the content you’ve created in front of the right people. Simply creating it is not going to draw eyeballs, leads and customers to your website. Here are some amplifying tactics to help you realise the potential of the content you create.
How To Brainstorm 20 Fresh Blog Post Ideas: The 4 Top Tools
Are you struggling to come up with ideas for your own business blog or for your client, but you feel uninspired? Well, today, this scenario ends for you – I’m laying out four fantastic tools that will help you plan and write blog posts.
4 Video Production Lessons For Marketers From BloggerConf
Want to build outstanding video content that truly moves your audience? I’m thrilled to bring you this list of actions you can take right away to start planning, producing and publishing amazing video, even with limited time and budget.
3 Successful Visual Content Marketing Pieces to Inspire Your Next Campaign
Call it content marketing, but in many cases, this buzz just means link building. To help you get inspired for your next campaign, here are 3 visual creative campaigns with unique content developed by agencies around the world.
Become a Hyper-Productive Inbound Marketer (Without Losing Your Mind)
I bet there’s a to-do list floating somewhere on your desk. You get one task done, your boss adds three new ones. How could you get anything done with so many distractions and time-wasters, anyway? It’s time for productivity hacks!
How to Become an Online Influencer: 5 Steps to Superstardom Status
Becoming an online influencer can help you gain respect from industry peers and position yourself as an authority in your field. In this post, we’ll take you through 5 powerful steps to set up your career for online influencer status.
Content Marketing Analysis: How to Gather & Interpret Insights To Improve Your Strategy
Sometimes we’re guilty of measuring content marketing metrics without remembering why. If you never get to they ‘why’ of your progress you’ll never improve your content. Zara Burke helps you remember metrics that matter.