How Search Engines Work
We’ll start by covering how search engines work, and their three main processes. You will learn the role technical SEO plays in the overall SEO stack.
You will gain a foundational understanding of web’s technical infrastructure, including internet connectivity, client-server architecture, and basic coding principles.
Load Speed & Mobile SEO
Fast websites perform better for every metric. This module shows you how to identify load speed issues and improve your site’s performance, as well as optimising for mobile.
In this module, we’ll make your content machine-readable and unlock a range of benefits. We'll explain what structured data is, which snippets are most valuable, and how to implement them.
Basic Site Security
Security issues on your site also impact on SEO and traffic. We'll show some basic security checks you can perform and provide tools and tips to help make your website more secure.