About Alexa Hubley

Alexa Hubley is a speaker and Head of Marketing at CXL Institute. She thrives on building full-funnel marketing campaigns and specializes in using scrappy, creative segmentation tactics to drive brand awareness, growth and retention.

Her objectives in marketing are a direct reflection of her personality: always striving to optimize and grow in order to crush her goals. Alexa has spoken on marketing strategy at CXL Live, Pulse, SearchLove and Call to Action Conference among others.

In her Learn Inbound talk, Alexa shares product marketing and branding strategies to help your business stand out, without needing to spend millions on advertising. You will also learn how to hyper-personalise your campaigns to touch people at every point in the buyer’s journey, and an effective go-to-market framework that you can apply right away to your business.