About Ben Norman

Ben Norman is the CEO & Founder of Koozai, a leading digital marketing agency based in the UK. Ben has authored several SEO books that have sold in excess of 50,000 copies worldwide and has been featured in various media publications.

In his Learn Inbound talk, Ben examines how marketers can take advantage of Google’s recent mobile update to increase their share of search and also discuss the potential pitfalls of not. He also looks at what has happened so far and what is likely to happen moving forward.

Key Takeaways