About Kirk Williams

Kirk is the owner of ZATO, his Paid Search PPC micro-agency of experts, and he has been working in Digital Marketing since 2009. He has been named one of the Top 25 Most Influential PPCers in the world by PPC Hero the past 3 years and is known for his Ecommerce PPC articles across various industry publications.

He is one of the revolving hosts of the weekly #PPCChat on Twitter, as well as an avid international conference speaker presenting on all things Paid Search (especially Shopping Ads). Kirk currently resides in Billings, MT with his wife, 5 children, books, and little sleep.

In his Learn Inbound talk, Kirk starts from the ground up as he discusses best practices for feed creation and campaign strategy.  Don’t normally spend your time in Ecommerce PPC? Then this is the session you need to stay up on how Shopping Ads work in 2019 and beyond.