About Matthew Barby

Matthew Barby is a digital marketing consultant and the Digital and Content Strategist at Wyatt International. Matt is also a lecturer for the Digital Marketing Institute and specialises in content marketing campaigns with a focus on acquiring top-tier links.

In his Learn Inbound talk, he takes a look at how SMEs can build out a content marketing strategy that reaches their target audience and delivers results without spending hundreds of thousands of pounds.

Key Takeaways