About Robin Lord

Robin Lord is a Consultant at Distilled. He works with clients across multiple industries and five time zones – using on-site fixes, CRO, and international business intelligence to increase brand awareness, traffic, and sales.

Robin is passionate about getting the most out of every day, which is why he’s talking about ways that code could help shoulder much more of the burden for us as marketers.

In his Learn Inbound talk, Robin shares a step-by-step guide for using widely-available data to compare territory-level brand awareness between your brand and competitors. This session also explores how these insights can inform everything from content calendars and outreach, to online and offline advertising.