We know you’re a good marketer – let’s make you an awesome one. Right here, you’ll find all the most actionable strategies, practical tips and expert strategies to grow your business with the inbound marketing magic of PPC, SEO, social media, content marketing, PR and conversion rate optimisation!

Rae Steinbach
5 min read

6 Unmissable Steps to Creating Powerful Email Marketing Strategies

Email marketing is alive and well. While email marketing trends change with generational preferences and the technology that’s available to marketers, the basic steps for building an unstoppable email marketing strategy remain relatively stable.

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Gustavo Pelogia
5 min read

Guide: How To Claim Your Locations on Google My Business in Ireland

Having your location on Google My Business (GMB) is no longer optional. Your competitors are already there and benefiting from the additional brand visibility. Are you ready to take ownership of your locations and join them? Follow this guide below and start claiming your listings today.

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Jon Quinton
8 min read

How To Create High Performing Retargeting Sequences Using Facebook Ads

One of the greatest things Facebook offers advertisers is the ability to retarget users who are close to the point of purchase. Used badly this can be a weapon of annoyance, but done well you can craft well thought out sequences of ads that show off your value and produce an excellent ROI.

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Mark Scully
4 min read

10 Easy Steps to Create YouTube Ad Campaigns Using Google AdWords

One of the most efficient and creative ways to market your brand is through video content, specifically in ad campaigns designed by YouTube and Google AdWords. Follow our how-to guide on creating a YouTube ad campaign using Google AdWords for a flexible and highly customizable experience.

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Nikita Smits-Jørgensen
6 min read

How To Clean Up Information Collection For GDPR

There is a lot to think about when you’re becoming GDPR compliant. It’s a task for the entire organisation but there are a few things you can do as an inbound marketer to make your job easier, even if your organisation is still figuring out how to handle the GDPR.

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Gustavo Pelogia
4 min read

Seven Ways To Bring Back To The Office What You Learned At A Conference

Going to a conference is always exciting and inspiring. Speakers will share tons of ideas and attendees will often finish the day feeling ready to try a lot of new things. Learn how to get the most out of your conference experience now.

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Marijana Kostelac
8 min read

How To Brainstorm 20 Fresh Blog Post Ideas: The 4 Top Tools

Are you struggling to come up with ideas for your own business blog or for your client, but you feel uninspired? Well, today, this scenario ends for you – I’m laying out four fantastic tools that will help you plan and write blog posts.

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Marijana Kostelac
6 min read

4 Video Production Lessons For Marketers From BloggerConf

Want to build outstanding video content that truly moves your audience? I’m thrilled to bring you this list of actions you can take right away to start planning, producing and publishing amazing video, even with limited time and budget.

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Gustavo Pelogia
2 min read

How To Have Google Search Operators As Bookmarks In Your Browser

Some Google search operators are part of the day-to-day of SEOs. Do you often need to check when a page was last crawled and how many pages of a domain are in Google’s index (using “site”)? If so this will be helpful for you.

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Barry Adams
11 min read

Technical SEO is Absolutely Necessary

You may sometimes hear that social authority and great content are now enough to succeed with SEO, which discredits the importance of technical SEO. Having rudimentary technical knowledge isn’t optional for SEOs anymore – here’s why!

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