I Don’t Know How to Run Shopping Ads, and At This Point I’m Too Afraid To Ask
About Kirk Williams Kirk is the owner of ZATO, his Paid Search PPC micro-agency of experts, and he has been working in Digital Marketing since 2009. He has been named one of the Top 25 Most Influential PPCers in the world by PPC Hero the past 3 years and is known for his Ecommerce PPC…
Beyond Vanilla Audience Targeting
About Purna Virji Named by PPC Hero as the #1 most influential PPC expert in the world, Purna specialises in SEM, SEO and the future of search. With over a decade in search, she is a regular keynote speaker at conferences across the globe such as MozCon, Hero Conf and BrightonSEO, and writes for Moz, Search…
The Latest Paid Media Launches You Wish You Knew About
About Samantha Noble Samantha Noble is the Founder of Biddable Moments, an agency dedicated to Paid Media helping clients increase their revenues through PPC. She recently won the UK Search Personality Award at the UK Search Awards and was also rated 6th in PPC Heros ‘Most Influential PPC Experts’ list in 2016. Back in 2011, Samantha…
The Search Marketer’s Guide to Testing Chatbots
About Purna Virji Named by PPC Hero as the #1 most influential PPC expert in the world, Purna specialises in SEM, SEO and the future of search. With over a decade in search, she is a regular keynote speaker at conferences across the globe such as MozCon, Hero Conf and BrightonSEO, and writes for Moz, Search…
How I’ve Used PPC Data To Supercharge Content, SEO, Outreach And More
About Wil Reynolds Over the past 14 years, Wil Reynolds has dedicated himself to doing two things well: driving traffic to sites from search engines and analysing the impact that traffic has on the bottom line of companies. Wil’s career began at a web marketing agency in 1999, where he spearheaded the SEO strategies for companies…
UMP and the Adventure of Audience Understanding
About Samantha Noble Samantha Noble is a digital marketing expert and client strategy director at Koozai with a key focus on PPC. She helps clients grow their business through creating highly targeted digital strategies that focus on every stage of the marketing funnel. With her passion for digital, she founded the Digital Females group back…