How To Connect With Influencers The Right Way
In recent years, working with influencers has become a top priority for companies that want far-reaching brand endorsement. One of the biggest challenges brands face though with influencers is getting their attention and engaging them. Follow these six helpful tips to learn how to do get off on the right foot with your initial outreach process.
How Startups Can Win at PR
PR is often one of the most underappreciated, underrated and misunderstood functions in startups. Exposure doesn’t happen by chance, but many company founders believe that a PR machine can be switched on to get coverage at any time. If you want to create a memorable brand story, you need to execute a great PR strategy.
Let’s Talk About Harassment at Events: How Can We Protect Our Audience?
Harassment at industry events is much more common than most are willing to speak out about. It’s a painful subject to address. But we believe that it’s even more important than ever that we, as event organisers, start taking concrete steps to make our events safer for our attendees.
How To Get The Most Out Of Attending A Digital Marketing Event
Digital marketing events can be expensive. You need to get the budget signed off by your manager, agree on time out of the office, and put on hold any projects you’re working on. The quickest way to throw away money is to go to an event without a plan. Here are some steps to take before, during and after it.
Amplification Tactics To Power Your Content
For content to do its job, and help you grow your brand, you need to do get the content you’ve created in front of the right people. Simply creating it is not going to draw eyeballs, leads and customers to your website. Here are some amplifying tactics to help you realise the potential of the content you create.
How To Build Brand You
As marketers, we’re highly aware of branding. But if we’re not working on our own brand, we’re missing a very serious trick. Whether you’re looking to land your next role or to network, the best way to do this is to clearly demarcate yourself. And the best way to do that is to develop Brand You.
Our Commitment To Improving Diversity At Learn Inbound
To improve diversity at Learn Inbound, we need your help to ensure we’re representing the digital marketing community as a whole. If you consider yourself a member of an underrepresented group then reach out to us. We would love to hear from you.
6 Unmissable Steps to Creating Powerful Email Marketing Strategies
Email marketing is alive and well. While email marketing trends change with generational preferences and the technology that’s available to marketers, the basic steps for building an unstoppable email marketing strategy remain relatively stable.
The Fallacy of Always Being Busy
As digital marketers, we’re often guilty of being “busy”. Our brains are somewhat wired to never miss a beat, to stay in the loop of ever evolving trends and developments. Here’s the reality though: your brain needs a recharge period from being “always on”. Read on to learn the reasons why.
An Introvert’s Survival Guide To Networking At Marketing Events
As introverts, we need to understand what we’re good at and feel most comfortable doing. Are you thinking about attending a marketing event? Here are some networking tips that can help you take advantage of your introversion – rather than fight against it.